Raise awareness of the human, economic and strategic costs of Australia’s asylum seeker policies
Articulating a Complex Message
UNICEF required a number of shareable graphics to communicate key information from UNICEF’s and Save the Children’s joint report At What Cost? – a very important initiative led by both human rights organisations.
An Effective Result
The series reached a total of almost 300,000 Facebook users within a week, engaging over 6,000 people. The graphics were shared almost 1,500 times via Facebook alone – very positive results across the board.